Fulcrum Associates

Fulcrum Associates is a leadership development firm dedicated to helping our clients leverage the talents of their managers and teams for significantly superior results.

Fulcrum offers facilitation services and executive coaching that help managers–mid-level to executive–generate consistently high performance by (1) fostering commitment and accountability in their employees and (2) building productive teams.

Fulcrum Associates was founded in 1988. We are headquartered in Northern Virginia, with a presence in Toronto. Over three decades we have worked extensively with clients on both sides of the border. These include organizations from the corporate, public, and not-for-profit sectors, as well as associations.

Our Guiding Beliefs about Leadership

The MANAGER is the greatest potential leverage point for higher performance. While employees bear the bulk of the responsibility for finding job satisfaction and contributing to results, managers can adopt proven leadership approaches to create an environment where their people will choose to excel.

The TEAM is the next greatest leverage point. Issues we face at work have become increasingly complex. Seldom any more does one individual have the best solution. Increasingly superior performance depends upon the collective effort of individuals in teams: departmental leadership teams, self-directed work teams, cross-functional teams, virtual (long-distance) teams, and limited life project teams.

A leader’s effectiveness relates closely to his or her current attained stage of ADULT DEVELOPMENT. To lead well amid escalating complexity and change requires an “outer game” of agile behavior, competencies and performance. This, however, is determined (advanced or constrained) by the leader’s “inner game”: their beliefs, assumptions, and habitual ways of thinking. Permanently growing a leader’s capability to impact people and results lies in working with that inner mindset.

“SOFT” SKILLS drive “HARD” RESULTS…at all levels. It is interpersonal and intrapersonal competence that differentiates the best leaders and the best teams from the rest. And at the individual contributor level the strongest organizations are sustained by people who take personal accountability for their goals, habits, attitudes and performance.

The Principal:

Ian G. Cook, Speaker

Ian Cook, MILR, CSP









Call Ian now, at 571-226-6610